Empowering creators & fans through ownership and monetization

Mesi: The Web3 Creator Economy Platform

Our Mission – Restore community, create value and earnings

The Problem

Current platforms have a weak sense of community, and creators are financing to scale businesses with limited ways to advertise outside major platforms.
1. Creators drive billions in value but capture little and lack true ownership.
2. Fans are excluded from rewards and engagement upside.
3. Platforms charge high fees of 20% or more and delay payouts.
4. Monetization options are limited, no real-world engagement.
The Solutions

Mesi unlocks ownership, rewards, and new monetization for creators & fans.
1. Ownership & Rewards: NFT content, engagement scores, fan trading & rewards
2. Fair Economy: 10% flat fee, instant payouts, debit card off-ramp
3. Monetization: Subscriptions, content sales, fan-funded challenges, streaming
4. Growth Tools: DeFi financing, affiliate marketing, music distribution & revenue
5. Community: live events, VIP creator club, merchandise

Disclaimer: Figures are estimates based on public data and typical ARPUs. Actual payouts vary by region, content type, audience, and monetization access. Most reflect top creators, exclude taxes, and for TikTok’s Creator Rewards program, rates remain inconsistent across markets.

See how it works with Mark Orton

Mesi is the go-to community-based content creation ecosystem, providing a seamless and rewarding experience for both creators and consumers.

Powered by Mesi Token

Read Our Whitepaper

Make it happen – Technical advantage for the users

Technology & Differentiation

Technology that empowers creators at scale:
1. All content automatically = NFTs → ownership
2. AI tools for human creators and AI-driven accounts
3. Hybrid fiat + crypto economy
4. Cosmos SDK blockchain backbone
Financial solutions: DeFi banking (financing, BTC savings), Music streaming platform distribution & revenue, engagement rewards, Affiliate ads

Realword encounters: KYF safeguards, Bid-to-meet
Competitive landscape

Mesi goes beyond today’s platforms.
While TikTok and Instagram depend on ads, OnlyFans on subscriptions, and OpenSea on ownership, Mesi combines all three—social interaction, monetization, and digital ownership—enhanced by real-world encounters, live events, and co-produced content.
The result is a differentiated, scalable ecosystem that competitors cannot replicate.

Platform feature comparison

Competitive Social Landscape: Audience & Perception

Mesi Treasury: Fund Flow

Read Our Whitepaper

ONLY WITH MESI

Free merchandise for creators

The Mesi influencer box is filled with our merchandise, which we provide for free to our influencers. Each box includes four clothing items of the influencer’s choice, a cap, and sunglasses.

To get your own Mesi box with our merch, please apply to join us as an influencer, artist, or performer.

Learn More & Apply

Launching for success

Market Opportunity

Massive, constantly changing economy waiting for better, community-focused solutions:

Combined TAM > $700B in 2025

Creator Economy: $205B+ (17% CAGR) by Grad view research
Social Platforms: $470B+ (26% CAGR) by MarketResearch.com
NFT/Ownership: $50B+ (30% CAGR) by Mordor Intelligence
Web3 Social Media Platforms $7.2B (51% CAGR) by Market.us
Combined TAM > $800B by 2026

Business Model

Multiple revenue streams for scalable growth:

Platform fees, subscriptions, content sales, streaming
Blockchain transaction fees
Creator financing & premium AI tools
Brand partnerships, ads
Live event ticket sales

Roadmap

Our Path to Global Rollout:

2025: MVP prototype (completed)
2026: Test-app creator & fan onboarding target 10k creators, 200k fans, 1st Bangkok event
2027: Thailand mobile app launch onboarding target 24k creators, 550k fans, 2nd event at Koh Phangan
2028+: Global mobile app rollout onboarding target 300k creators, 8.4m fans

Growth Funnel & Cost Efficiency

ONLY WITH MESI

Mesi Influencer
Networking Event

We’re looking for content creators to join us in the night one photo shoot and to get VIP treatment at the party on night two. Just tell us a little bit about yourself, and we’ll be in touch!

VIP ticket waitlist is open for applications and partners!

Visit Mesi.Events

Creators own it. Fans share it. Mesi makes it possible

Mesi = the next-generation social creator economy.

Market entry & Financials

Go-to-Market Strategy

How we’ll grow creators and fans:

First on Mesi: Incentivized test-app program
Creator ambassador program
Social + OOH + affiliate marketing powered by Jukebox PR
Produced-with-Mesi content
Flagship live events → global scaling

Tokenomics

Mesi Token powers the ecosystem. All creator payouts & fan rewards use Mesi, driving utility and buyback pressure as adoption scales:

Rewards, In-app utility, Governance, and Payments
Dual economy: fiat (App Store) + crypto (Web App)
Sustainability: buybacks offset emissions
Learn more about Tokenomics

Financial Projections

High but achievable growth starting after the mobile app launch

Year 2: $14M profit – 22M users
Year 3: $268M profit – 55M users
Year 5: $1,7B profit – 106M users
Strong scaling through network effects

For our detailed financial model – Book a demo with us

Current Raise: $1M Pre-seed (SAFT)
Objective: Launch test-app, marketing and onboard first ambassador creators.
Use of funds:
- 35% Product & Tech
- 50% Growth & Marketing
- 10% Operations
- 5% Legal & Compliance
Milestones:
- Launch community test-app
- Secure 10,000 active test users
- Validate token economy with $100K on-chain volume
Outcome: De-risk $20M Seed round
Next Raise: $20M Seed(SAFT + SAFE)
Objective: Scale test-app to 210K users, launch mobile app, and host the first flagship Mesi event in Bangkok.
Use of funds:
- 35% Product & Tech
- 30% Growth & Marketing
- 25% Operations
- 10% Legal & Compliance
Milestones:
- Mobile app launch (iOS + Android)
- 210,000 total users
- First flagship Mesi event (Bangkok)
Outcome: Full ecosystem launch in 12 months post-Seed
Next Raise: $40M Series A (EQUITY)
Objective: Launch mobile app event in Koh Phangan, scale “Produced with Mesi” creator productions, expand brand & music partnerships, and accelerate Thai mobile user acquisition to 1 million.
Use of funds:
- 25% Product & Tech
- 35% Growth & Marketing
- 25% Operations
- 15% Legal & Compliance
Milestones:
- Second flagship Mesi event (Koh Phangan)
- 1M Thai mobile app users
- 20+ produced with Mesi collaborations
- Partner with brands & music labels
Outcome: Establish Mesi as Thailand’s leading creator platform with a profitable core market, global-ready infrastructure, and revenue momentum to support Series B international expansion.
Future Growth $80M Series B+ & Token round 2(EQUITY + TOKEN)
Objective: Global rollout & ecosystem expansion.
Use of funds:
- Expand internationally (SEA → US/EU)
- Develop advanced AI creator tools
- Host live events at global scale
- Establish sustainability fund to stabilize token economy and ensure long-term growth
Total roadmap: ~$141M across equity + token rounds.
Regulatory Compliance
- Risk: Multi-jurisdiction crypto, NFT, KYC, IP, and data laws.
- Mitigation: Operate via licensed entities, legal reviews, and third-party compliance providers.
App Store Limitations
- Risk: Restrictions on crypto within iOS/Android.
- Mitigation: Hybrid approach — in-app fiat payments, crypto features via web app.
Token Volatility
- Risk: Mesi token fluctuations undermine creator trust.
- Mitigation: Locking mechanisms, user tier perks, treasury buybacks.
Creator Retention
- Risk: Difficulty attracting top creators.
- Mitigation: VIP & Ambassador programs, in-house production, live events.
Execution & Security
- Risk: Development delays, exploits, or mismanagement of treasury.
- Mitigation: Phased rollouts, continuous audits, multisig governance, tiered treasury wallets.

BUILT TOGETHER WITH THE COMMUNITY

World’s first creator platform built with creators

Our thesis: Mesi wins in the creator platform market by enabling personal connections and creative opportunities, while inviting the community to co-build the Mesi platform from the very beginning.

Full content ownership
Fair earnings for all users
Live events that strengthen connections
Content production opportunities

Together, these create a genuine sense of ownership, driving loyalty and long-term success.

2026 Objectives
- First step in traction: build an engaged and loyal Mesi community targeting young adults
  - High priority: Gen Z
  - Mid priority: Gen Y
  - Low priority: Gen X
- Onboard KOLs as Mesi ambassadors-community leaders.
- Validate the Mesi app and global community-driven model via web browser test-app launch.
- Allow the community to be a part of and have a say in app development.
- Provide the community with a tangible product to test ahead of the main-app launch.
- Offer a gamified point-based rewards system incentivizing engagement, feature testing, content creation, and social tasks.
- Create an initial use case for the Mesi ERC-20 token before Cosmos token mainnet launch.
Key Metrics
- 10,000 Creators (influencers, musicians, performers, digital creators).
- 200,000 Fans (onboarded through gamification and rewards).
- 330 Ambassadors (paid KOLs active in test-app, creating content and tutorials).
- 50 Affiliates (vetted ad networks and private individuals with advertising traffic).
- 1.2B Mesi Tokens locked/held in test-app for user tier leveling.
Why Achievable
- Qualified team with proven expertise in building usable products with real demand.
- Well-planned marketing campaign with clear goals and execution.
- Ambassador referral system creating network effects across target audiences.
- Live events driving brand visibility, building personal connections, and sparking organic community interest in Mesi.

Profitability: ARPU vs. Acquisition Cost

Mesi App Thailand

Mesi App Global

Fair, Responsible, and Transparent Tokenomics

Our 100B token supply is governed by a 5-year linear vesting model with cliffs to prevent early unlocks, creating predictable ~0.73% weekly releases and strong alignment across team, community, and partners.

At launch, 22% (21.98B) is minted, but nearly all remains in Treasury for liquidity, incentives, and reserves — leaving 0% effective circulating supply at TGE, protecting price discovery and future investors.

Core team and advisors face long cliffs (6–12 months), while early supporters also have TGE locks. After 1 month, only 0.79% circulates ex-Treasury; after 1 year, 11.3%; and even after 3 years, supply remains under 48%.

This model ensures investor confidence with a tightly managed float, transparent unlocks, and long-term sustainability.

Note: This involves releasing 100% of the vesting contract to the treasury, ensuring Mesi tokens are available to facilitate user withdrawals. Tokens should still be considered locked and excluded from circulating supply while in treasury.

Validation & Next Steps

What We’ve Achieved So Far

Mobile App MVP Completed: UI/UX visuals approved and ready for developer integration.
Strong Creator Outreach: 20+ top-tier creators (collective reach: 18+ Million) engaged as potential ambassadors and co-producers.
Content Pipeline Established: Active co-production pipeline (music videos, micro-dramas, Vlogs, documentaries) established to drive early Mesi app content and community engagement in our social media accounts.
What’s Next – 12 Months Roadmap

Q1: Public Test-App Launch & Activation: Onboard target 10K creators and 200K fans. Establish core feedback loops, drive platform activity, and activate the community via initial live events and the ambassador program.
Q2: Event Monetization Validation: Initiate early bird signups for event tickets and the VIP Creator Program.
Q3: Mobile App Beta Launch: Release the mobile app beta.
Q4: Flagship Live Event: Host the first large-scale live event with top Thai and international artists, 23K+ attendees, focusing on community networking and brand visibility.

The Mesi Team

The Mesi core team combines technical and business expertise with proven achievements, delivering the skills needed to build a complex platform for millions of users.

Pekka Saarinen

CEO
20+ years in mobile apps and content services, high-volume marketing on affiliate networks, and online ad platforms. Built Chapamobile and several global VAS businesses from the ground up, reaching 100M+ subscribers on pure revenue without external financing.
LinkedIn profile
Olli Aurola

DEVELOPMENT
Software and fintech professional with extensive experience from B2C and B2B mobile products, growing user base and selling solutions to customers. Led development teams for enterprise-level mobile apps, including Nordea bank mobile banking app.
LinkedIn profile
Dariusz Duminski

BLOCKCHAIN
Blockchain strategist and compliance expert with 10+ years in fintech and Web3. Contributed to token economy design and regulatory frameworks for major projects, including Stargate Finance, IOTA Foundation, and LayerZero. Partner at Zokyo and founder of QuantBlock, supporting tokenized ecosystems, due diligence, and RWA tokenization.
LinkedIn profile
Andrew Moore

FINANCE
Multiple successful start-up businesses in financial services and the property sector. 35 years’ experience as a senior manager under the UK Financial Conduct Authority; served on the boards of top 100 IFA companies.
LinkedIn profile
Mark Orton

PRODUCT
Over a decade of experience in e-commerce and consumer apps, with deep expertise in user experience and product optimization. Skilled at transforming concepts into intuitive interfaces with gamification features that boost engagement and retention.
View Mark explaining Mesi App
Juho Koikkalainen

MUSIC
Digital marketing leader with 20 years across radio, gaming, agencies, and leading global music and social platforms. More than a decade at Universal Music built deep expertise in music and creator ecosystems, delivering campaigns that set new benchmarks in engagement and growth. Now bringing this experience to the next generation of creator platforms.
LinkedIn profile
Remi Pinaud

CREATIVE DIRECTOR
Director of photography and video editor with more than 18 years of experience in film production working with actors, influencers, artist and performers.
LinkedIn profile
Alex Jukes

COMMUNITY
Founder of Jukebox PR (London), leading global marketing campaigns in music, tech, and Web3 for 16+ years. Co-founder of The Tribes, shaping influential PR and event partnerships. Together with the Jukebox team, bringing extensive expertise in brand growth, community marketing, and event promotion.
LinkedIn profile
Jessica Jo-Pa

MERCHANDISE
With two decades of experience in streetwear fashion, the founder of the fashion brand OSW has had a significant impact on the Finnish street fashion and hip-hop music scene.
View OSW all-starz tribute
Arsit Prachaseri

EVENTS
A leading force in Thailand’s music event scene, organizing world-class festivals like 808 Festival and Together Festival, bringing in 80,000+ attendees and top global artists to the region.
LinkedIn profile
Wara Samanuhat

THAI DIRECTOR
With 24 years of experience in mobile VAS services and software development, holding positions from Co-Founder to Technical Lead, maintaining strong, long-lasting relationships with Thailand's mobile telecoms.
LinkedIn profile